Remember it’s called the creative process

Remember it’s called the creative process, it’s not the creative fucking moment. Think about all the fucking possibilities. Design is all about fucking relationships—the relationship of form and content, the relationship of elements, the relationship of designer and user. Paul Rand once said, “The public is more familiar with bad fucking design than good design. It is, in effect, conditioned to prefer bad design, because that is what it lives with. The new becomes threatening, the old reassuring.” Make your work consistent but not fucking predictable.

Form follows fucking function. Can we all just agree as the greater design community to stop fucking talking about Comic Sans altogether? It’s getting fucking old. While having drinks with Tibor Kalman one night, he told me, “When you make something no one hates, no one fucking loves it.” The details are not the details. They make the fucking design. You are not your fucking work. Your rapidograph pens are fucking dried up, the x-acto blades in your bag are rusty, and your mind is dull. Stop clicking your mouse, get messy, go back to the basics and make something fucking original.

Paul Rand once said, “The public is more familiar with bad fucking design than good design. It is, in effect, conditioned to prefer bad design, because that is what it lives with. The new becomes threatening, the old reassuring.” Design is all about fucking relationships—the relationship of form and content, the relationship of elements, the relationship of designer and user. To surpass others is fucking tough, if you only do as you are told you don’t have it in you to succeed. Respect your fucking craft. Practice won’t get you anywhere if you mindlessly fucking practice the same thing. Change only occurs when you work deliberately with purpose toward a goal.

Practice won’t get you anywhere if you mindlessly fucking practice the same thing. Change only occurs when you work deliberately with purpose toward a goal. Design is all about fucking relationships—the relationship of form and content, the relationship of elements, the relationship of designer and user. Saul Bass on failure: Failure is built into creativity… the creative act involves this element of ‘newness’ and ‘experimentalism,’ then one must expect and accept the fucking possibility of failure. Never let your guard down by thinking you’re fucking good enough. Remember it’s called the creative process, it’s not the creative fucking moment. Paul Rand once said, “The public is more familiar with bad fucking design than good design. It is, in effect, conditioned to prefer bad design, because that is what it lives with. The new becomes threatening, the old reassuring.”

Nothing of value comes to you without fucking working at it. Remember it’s called the creative process, it’s not the creative fucking moment. You need to sit down and sketch more fucking ideas because stalking your ex on facebook isn’t going to get you anywhere. Sometimes it is appropriate to place various typographic elements on the outside of the fucking left margin of text to maintain a strong vertical axis. This practice is referred to as exdenting and is most often used with bullets and quotations. Nothing of value comes to you without fucking working at it.

Dedicate yourself to lifelong fucking learning. Never, never assume that what you have achieved is fucking good enough. Don’t worry about what other people fucking think. Someday is not a fucking day of the week. What’s important is the fucking drive to see a project through no matter what. Remember it’s called the creative process, it’s not the creative fucking moment. Paul Rand once said, “The public is more familiar with bad fucking design than good design. It is, in effect, conditioned to prefer bad design, because that is what it lives with. The new becomes threatening, the old reassuring.” The graphic designer’s first fucking consideration is always the size and shape of the format, whether for the printed page or for digital display.

This design is fucking brilliant. The graphic designer’s first fucking consideration is always the size and shape of the format, whether for the printed page or for digital display. The graphic designer’s first fucking consideration is always the size and shape of the format, whether for the printed page or for digital display. Creativity is a fucking work-ethic. Intuition is fucking important. Intuition is fucking important. Never let your guard down by thinking you’re fucking good enough.

Practice won’t get you anywhere if you mindlessly fucking practice the same thing. Change only occurs when you work deliberately with purpose toward a goal. You are not your fucking work. Design is all about fucking relationships—the relationship of form and content, the relationship of elements, the relationship of designer and user. Dedicate yourself to lifelong fucking learning. Use your fucking hands.

Make your work consistent but not fucking predictable. Make your work consistent but not fucking predictable. Learn from fucking criticism. If you fucking give up, you will achieve nothing.

Fuck. Someday is not a fucking day of the week. Widows and orphans are terrible fucking tragedies, both in real life and definitely in typography. Practice won’t get you anywhere if you mindlessly fucking practice the same thing. Change only occurs when you work deliberately with purpose toward a goal. Intuition is fucking important. Don’t fucking lie to yourself. Intuition is fucking important.

Remember it’s called the creative process, it’s not the creative fucking moment. Sometimes it is appropriate to place various typographic elements on the outside of the fucking left margin of text to maintain a strong vertical axis. This practice is referred to as exdenting and is most often used with bullets and quotations. Paul Rand once said, “The public is more familiar with bad fucking design than good design. It is, in effect, conditioned to prefer bad design, because that is what it lives with. The new becomes threatening, the old reassuring.” To surpass others is fucking tough, if you only do as you are told you don’t have it in you to succeed. When you design, you have to draw on your own fucking life experiences. If it’s not something you would want to read/look at/use then why fucking bother? A good fucking composition is the result of a hierarchy consisting of clearly contrasting elements set with distinct alignments containing irregular intervals of negative space.

Remember it’s called the creative process, it’s not the creative fucking moment. To surpass others is fucking tough, if you only do as you are told you don’t have it in you to succeed. Make your work consistent but not fucking predictable. Dedicate yourself to lifelong fucking learning. You need to sit down and sketch more fucking ideas because stalking your ex on facebook isn’t going to get you anywhere. Paul Rand once said, “The public is more familiar with bad fucking design than good design. It is, in effect, conditioned to prefer bad design, because that is what it lives with. The new becomes threatening, the old reassuring.” Form follows fucking function.

When you sit down to work, external critics aren’t the enemy. It’s you who you must to fight against to do great fucking work. You must overcome yourself. Paul Rand once said, “The public is more familiar with bad fucking design than good design. It is, in effect, conditioned to prefer bad design, because that is what it lives with. The new becomes threatening, the old reassuring.” You won’t get good at anything by doing it a lot fucking aimlessly. Make your work consistent but not fucking predictable. Someday is not a fucking day of the week.

Your rapidograph pens are fucking dried up, the x-acto blades in your bag are rusty, and your mind is dull. Stop clicking your mouse, get messy, go back to the basics and make something fucking original. What’s important is the fucking drive to see a project through no matter what. Design as if your fucking life depended on it. While having drinks with Tibor Kalman one night, he told me, “When you make something no one hates, no one fucking loves it.” Learn from fucking criticism.

Think about all the fucking possibilities. Someday is not a fucking day of the week. To surpass others is fucking tough, if you only do as you are told you don’t have it in you to succeed. Fuck. Widows and orphans are terrible fucking tragedies, both in real life and definitely in typography. If you fucking give up, you will achieve nothing. Why are you fucking reading all of this? Get back to work.

Never let your guard down by thinking you’re fucking good enough. Sometimes it is appropriate to place various typographic elements on the outside of the fucking left margin of text to maintain a strong vertical axis. This practice is referred to as exdenting and is most often used with bullets and quotations. Saul Bass on failure: Failure is built into creativity… the creative act involves this element of ‘newness’ and ‘experimentalism,’ then one must expect and accept the fucking possibility of failure. If you fucking give up, you will achieve nothing. If you fucking give up, you will achieve nothing. Use your fucking hands.

Creativity is a fucking work-ethic. Design is all about fucking relationships—the relationship of form and content, the relationship of elements, the relationship of designer and user. Don’t worry about what other people fucking think. Dedicate yourself to lifelong fucking learning. Design is all about fucking relationships—the relationship of form and content, the relationship of elements, the relationship of designer and user. To go partway is easy, but mastering anything requires hard fucking work. Don’t get hung up on things that don’t fucking work. The graphic designer’s first fucking consideration is always the size and shape of the format, whether for the printed page or for digital display.

Widows and orphans are terrible fucking tragedies, both in real life and definitely in typography. Don’t fucking lie to yourself. Your rapidograph pens are fucking dried up, the x-acto blades in your bag are rusty, and your mind is dull. Stop clicking your mouse, get messy, go back to the basics and make something fucking original. Use your fucking hands. Fuck.

A good fucking composition is the result of a hierarchy consisting of clearly contrasting elements set with distinct alignments containing irregular intervals of negative space. Make your work consistent but not fucking predictable. Someday is not a fucking day of the week. Never, never assume that what you have achieved is fucking good enough.

While having drinks with Tibor Kalman one night, he told me, “When you make something no one hates, no one fucking loves it.” Nothing of value comes to you without fucking working at it. Don’t worry about what other people fucking think. Learn from fucking criticism. Saul Bass on failure: Failure is built into creativity… the creative act involves this element of ‘newness’ and ‘experimentalism,’ then one must expect and accept the fucking possibility of failure.